South Korean mobile operator KT Corp. has announced that the number of Apple iPhone users in the country has surpassed 2 million, just a year after the smartphone went on sale.
As of January 20, 1.03 million iPhone 4 devices had been activated, with 977,000 iPhone 3GS units having been activated, with the latter going on sale in November 2009.
Sales figures account for a small percentage of the 16.24 million iPhones Apple sold in its last quarter but accounts for around a third of the smartphone market in the country.
By contrast in December 2010, Samsung announced that 2.3 million Galaxy S units had been sold since its launch five months previous. In November, Samsung sold a total of 1.89 million handsets, slightly less than its October sales. The Galaxy S helped drive strong October sales with over820,000 smartphones sold in South Korea during the period, amounting to a 43.2 share of the smartphone market in the country at that time.
The iPhone 4 has proved itself to be twice as popular as the iPhone 3GS, with about 8,000 iPhone 4 activations being performed daily, an average of 250,000 a month. Young Korean men are the target demographic, 60% of the 2 million users are male, with 77% of them between the ages of 20 and 39.
The iPhone has sold fantastically well in South Korea considering Samsung is a Korean company itself. With reports that the countrys smartphone market is estimated to have reaches 6.1 million units in 2010 and is forecast to increas! e to 16. 2 million this year, both Apple and Samsung could find sales will continue to increase.Korea Times, Image Credit
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